Designed in-house by our talented creative team, Whitestone’s Private Label Collection blends custom branding with standout design to create one-of-a-kind gifting experiences. From concept to creation, every item in this collection reflects our brand’s personality: playful, purposeful, and polished. No two stones are alike, and neither are our gifts.
Every year, the entire Whitestone team travels together for an annual offsite as a moment to reset, reconnect, and dream about what's next. Each trip gets its own curated merch drop, gifted to every team member as a keepsake of the experience. Rooted in the spirit of the place we visit, every collection features original artwork and custom branding made specifically for that moment in time.
Some drops start with a destination. Others start with a feeling, a cultural moment, or something we just can't stop thinking about. Themed Kits are our way of bottling that energy into a curated, limited edition collection, designed around a single idea and released when the moment feels right. Each kit is its own world, and released in limited quantities.